Wondering whether the William Devane ads translate into a reliable experience with Rosland Capital? Marketing can get your attention, but your retirement savings deserve clear facts, transparent processes, and dependable service. This review walks you through what to expect when buying precious metals or opening a gold IRA with Rosland Capital.
After investing in precious metals for more than two decades and working with multiple providers (including Rosland Capital), I’ve learned what actually matters: product selection, education, support, and fees. Below, you’ll find an honest look at where Rosland Capital excels and where it may not fit every investor’s style.
If you’re evaluating Rosland Capital for the first time, use this guide to compare your goals, budget, and preferred buying experience against what the company offers—so you can make a confident, informed decision.
Rosland Capital: A Quick Snapshot
Launched in 2008 and headquartered in Los Angeles, Rosland Capital has built a recognizable presence in the precious metals market. The firm’s appeal centers on its broad inventory, international footprint through affiliated entities, and a phone-first buying model that emphasizes real-time conversations with specialists.
Whether you’re new to bullion or an experienced collector, the company aims to keep things simple: consult with a representative, understand your choices, and place your order. Investors can access services in the U.S. and through associated companies in parts of Europe and Asia.
The Best Gold IRA Companies in 2025
I’ve reviewed dozens of precious metals IRA providers over the years and compiled a shortlist of the top gold IRA companies in 2025. Consider scanning that guide before starting an IRA transfer—knowing your top options helps you compare fees, service, and education side-by-side.
Augusta Precious Metals – WINNER
My current #1 pick is Augusta Precious Metals because of its consistent customer satisfaction, A+ BBB rating, and lifetime account support for clients. If you value clear education and white-glove guidance throughout the IRA process, Augusta stands out.
What Makes Rosland Capital Stand Out?
Several elements set Rosland Capital apart from many competitors. Here are the highlights I noticed through my own buying and account setup experience.
Extensive Product Selection
Diversifying across asset types and metals is often a priority for long-term investors. Rosland Capital lists a wide array of options in gold, silver, and platinum, making it easier to match purchases to your goals and budget.
Here are the main categories you’ll find:
- Gold, silver, and platinum bars in multiple weights
- Bullion coins from major sovereign mints
- Proof and other premium issues for collectors
- Exclusive and limited-run coin series
- Specialty themed commemoratives
- IRA-eligible bullion products
Rosland also collaborates on branded and charitable coin programs. A notable example is the Fisher House $5 coin issued in 2014, where a portion of proceeds supported veteran and military families.
Since 2020, the company has been the exclusive distributor for the Formula 1 Coin Collection, commemorating recent racing seasons. These coins are struck in high fineness—typically 99.99% gold and 99.90% silver—underscoring strong production quality.
Another collaboration celebrates the legendary career of Ayrton Senna in partnership with the Senna Institute, including a tribute to his Monaco triumphs. These exclusives broaden the catalog for collectors who value themed series.
Investor Education
Rosland’s website offers more than surface-level content. I found the education center genuinely useful for beginners and refreshers for seasoned buyers.
Key resources include:
- Gold buying guides that explain motives, risks, and how to compare spot vs. dealer pricing
- Silver buying articles that cover use-cases, product types, and costs
- Historical price charts for gold and silver to analyze market trends
- Common first-time buyer mistakes and how to avoid them
Customer Support
Early in my journey, I phoned their team at 1-866-942-2962 to discuss goals and budget. The representative listened, explained tradeoffs clearly, and suggested a mix of products that made sense for my situation—without pressure.
That consultative approach made the process feel collaborative. While not every company delivers that level of clarity or patience, Rosland’s reps were well-prepared and responsive, which helped me narrow choices quickly.
How to Invest with Rosland Capital
Rosland primarily sells by phone, which means pricing isn’t published on product pages. To place a non-IRA order, you contact a representative, confirm the live quote, and complete payment. It’s straightforward once you connect, but it’s not a click-to-cart experience.
Opening a precious metals IRA follows a guided process. Here’s how my IRA setup went:
- The representative first outlined how a self-directed gold/silver IRA works, including tax treatment, required distributions, and penalties.
- I received Rosland’s client agreement plus account forms from the partnered custodian (in my case, Equity Institutional).
- After signing, Rosland and Equity opened my accounts and confirmed next steps.
- I funded the IRA via direct contribution (rollovers and transfers are also available). Once funds posted, I selected metals with guidance from my rep.
- My IRA-approved metals were shipped to a secure, segregated third-party depository in Delaware, and the custodian manages storage and recordkeeping.
Rosland Capital Fees
Rosland doesn’t charge a fee to help you establish a precious metals IRA. However, you will pay standard custodial and storage fees to Equity Institutional (or your chosen custodian).
Typical fees I observed through Equity include:
- One-time setup: $50
- Annual account maintenance: $100
- Annual storage: $100 or $150 (depends on storage type)
- Paper statement (optional): $40
One drawback is that live metal prices are not posted on the website, so you’ll need to call for quotes. Many investors don’t mind this, but if you prefer instant online pricing and checkout, this may feel inconvenient.
Ratings from Consumer Review Sites
| Consumer Protection Agency | Rating | Number of Reviews | Complaints in Past 12 Months |
|---|---|---|---|
| Better Business Bureau (BBB) | A+ | 329 | 11 complaints closed |
| Business Consumer Alliance (BCA) | AAA | 10 | 1 complaint closed |
| TrustPilot | 4.2/5 | 125 | 31 reviews that are below 4-star |
Pros and Cons
Pros
- Helpful welcome materials and guidance for first-time IRA buyers
- Gold and silver price charts available for quick trend checks
- Generally fast fulfillment—many orders ship within about two weeks
- Access to exclusive and collaborative coin series
- Robust investor education hub with timely updates
Cons
- No live chat option on the website
- Product pricing not displayed online; quotes require a phone call
Final Thoughts
Rosland Capital is a credible choice for investors who like phone-based guidance, curated exclusive products, and a solid education library. The tradeoff is less emphasis on e-commerce convenience—prices aren’t posted, and you’ll place orders by phone.
Match their strengths to your preferences. If transparent, on-call support and access to specialty coins appeal to you, Rosland can fit well. If you want instant online pricing and checkout, consider comparing alternatives in my guide to the best gold IRA companies before deciding.